For Stylo, we embarked on a comprehensive branding journey, meticulously crafting an identity that resonates with their target audience and reflects their unique market position. Our process began with an in-depth analysis of Stylo's values, aspirations, and competitive landscape. From this foundation, we developed a distinctive brand narrative and visual language that speaks to their core essence, ensuring every touchpoint, from logo design to color palettes and typography, communicates a cohesive and compelling story.
The Goals
Our goal was to position Stylo not just as a product provider, but as a lifestyle enabler. We focused on creating a brand experience that evokes emotion and builds lasting connections. This involved developing a versatile visual system that can be seamlessly applied across various platforms, from in-store displays and packaging to digital campaigns and social media. The result is a vibrant and memorable brand presence that captures attention and fosters loyalty.
Liko website was using a generic template, felt quite outdated and not in-line with the quality of his work. The main goal was to translate his high-end photography into a digital experience that would honor and present his work in a memorable and contemporary way.
Each case study gets its own identity through the styling options in the custom content management system. The styling options are pre-defined
